Butterscotch Blondie McFlurry
Butterscotch Blondie McFlurry
Integrated Campaign · OOH · Social · Web | McDonald's Canada
The Ask
Launch a new McFlurry flavour across platforms, building on an existing campaign's bold visuals and playful messaging to grab attention and build excitement.
Social
An Instagram boomerang that drizzles on the butterscotch, made to stop the scroll.
Social
Toppings tumbling out of frame. A video built to make thumbs stop mid-scroll.